Ulapha ngenxa yesizathu: Ukulungele ukuqala kweBrand yakho yokunxiba. Uqhubekile yimincili, ukubhukuda ngemibono, kwaye unomdla wokufumana iisampulu zakho ngomso. Kodwa thatha i-venick buck ... ayizukuba lula njengoko kuvakala. Kuninzi okucinga ukuba ngaphambi kokuba ungene kule nkqubo. Igama lam ndinguBritany Zhang, kwaye ndichithe iminyaka eli-10 edluleyo kwishishini lezalo nakwezemveliso. Ndakhe impahla yokunxiba ukusuka emhlabeni, ndikhulela ukusuka kwi-0 ukuya ngaphezulu kwe- $ 15 yezigidi kwintengiso kwishumi kuphela. Emva kokutshintsha kwenkampani yemveliso epheleleyo, bendinethuba lokusebenza ngaphaya kwe-100 labanini beempahla, ukusukela ekwenzeni i-100 yeedola kwi-1k ukuya kwi-1k ukuya kwi-100 yezigidi ze-skim, i-ale, ne-csb. Zonke ziqala ngento enye ... umbono. Kule posi, ndifuna ukukunika isishwankathelo senkqubo kwaye sibalule ukuba yintoni ekufuneka uqala ukucinga ngayo. Siza kuba nothotho lwezithuba zokulandela ukuntywila zinzulu kwinxalenye nganye yohambo ngeenkcukacha ezithe kratya kunye nemizekelo. Eyona njongo yam kukuba ufunde ubuncinci iqhosha le-Fittaway kwisithuba ngasinye. Eyona nxalenye ilungileyo? Baya kukhululeka kwaye baqiniseke. Ndiza kwabelana ngamabali obomi bokwenyani kwaye ndikunike ingcebiso ngokungqalileyo, ngaphandle kwe-generic, iimpendulo zecookie-cutter ohlala uzibona kwi-Intanethi.
Ngo-2020, kwakubonakala ngathi wonke umntu wayecinga ngokuqala uphawu lokunxiba. Inokuba sisiphumo sobhubhane okanye ngenxa yokuba abantu abaninzi bephanda umbono wokuqalisa amashishini angaphezu kwe-Intanethi. Ndiyavuma ngokupheleleyo - le yinto emangalisayo yokuqalisa. Ke, siqala njani ukudala uphawu lwempahla? Into yokuqala esiyifunayo ligama. Oku mhlawumbi kuya kuba yeyona nto inzima kuyo yonke inkqubo. Ngaphandle kwegama elomeleleyo, kuya kuba nzima kakhulu ukudala uphawu oluzimeleyo. Njengoko sincokole, ishishini liye lagcwala kakhulu, kodwa oko akuthethi ukuba akunakuyeka ukufunda apha. Kuthetha nje ukuba ubeke ixesha elongezelelweyo ekuqulunqweni kwegama elingalibalekiyo. Isiqwenga sam esikhulu sengcebiso kukwenza umsebenzi wakho wesikolo owenzelwa ekhaya. Ndicebisa ngokuqinileyo inqaku elingenambutho wangaphambili. Cinga ngamagama afana "Nike" okanye "Adidas" -Use-Adidas "-Use-Adidas kungekasichazi-magama ngaphambi kokuba babe ziimpawu. Ndiyakwazi ukuthetha kumava obuqu apha. Ndiseke i-Brand yam, iZiyang, ngo-2013, kwangaloo nyaka umntwana wazalwa. Ndiyibize inkampani emva kwegama lomntwana wam waseTshayina kwipinyin. Ndibeka umzamo omkhulu ekwakheni uphawu, ndisebenza iiyure ezili-8 ukuya kwezili-10 ngosuku. Ndenze uphando olubanzi kwaye ndafumana phantse akukho lwazi lukhoyo kwigama. Oku kuyinyani njengoko kufika. I-FETAWAYE apha yile: Khetha igama elingakhange liphume kwiGoogle. Yenza igama elitsha, udibanise amagama ambalwa, okanye wenze into yokwenza ukuba yahluke ngokupheleleyo.
Nje ukuba ugqitywe igama lakho lophawu, lixesha lokuba uqale ukusebenza kwiilogo zakho. Ndincoma kakhulu ukufumana umyili wemizobo ukunceda koku. Nantsi inqaku elikhulu: Jonga i- hlerrr.com kwaye undibulele kamva. Ungafumana iilogo zengcali nge- $ 10-20. Ihlala indenza ndihleke xa abantu becinga ukuba bafuna i-100,000 yeedola ukuqala uphawu lokunxiba. Ndikhe ndabona abanini beshishini bachitha i-800-1000 kwilogo, kwaye ihlala indenza ndizibuze ukuba yintoni enye egqithisileyo. Soloko ujonge iindlela zokunciphisa iindleko kumanqanaba okuqala. Ungangcono ukutshabalalisa imali eyi- $ 800-1000 kwiimveliso zakho zokwenyani. Iilogo zelogo yimpawu ezibonakalayo. Xa ufumana uphawu lwakho, ndicebisa ukuba ndiyicela kwimibala eyahlukeneyo, imvelaphi kunye neefomathi (.jpg,.).
Emva kokugqitywa kwegama lakho kunye ne-logo, inyathelo elilandelayo kukuqwalasela ukwenza i-LLC. Ukuqiqa okuthe ngqo. Ufuna ukugcina ii-asethi zakho kunye namatyala akho eyahlukileyo kwishishini lakho. Oku kuyingenelo kufike ixesha lerhafu. Ngokufumana i-LLC, uya kuba nakho ukubhala iindleko zeshishini kwaye ugcine umkhondo wezinto zakho zeshishini ngenombolo ye-ein. Nangona kunjalo, soloko unxibelelana nomnikazi wakho okanye ubungcali bezemali ngaphambi kokuba uqhubeke. Yonke into endinayo iluvo lwam nje kwaye kufuneka iphononongwe yingcali ngaphambi kokuthatha inyathelo. Unokufuna inombolo ye-Ein ye-Ein ngaphambi kokuba ufake isicelo se-LLC yakho. Ukongeza, abanye amazwe okanye oomasipala banokufuna i-DBA (yenza ishishini njengoko) ukuba uceba ukusebenza kwivenkile ye-pop-up okanye uthengise kwiindawo ezithile. Ilizwe ngalinye linemigaqo eyahlukeneyo ye-LLC, ukuze ufumane ulwazi olufanelekileyo ngoKhangelo olulula lukaGoogle. Gcina ukhumbula, awudingi ukuba yingcali kuyo yonke indawo. Yonke le nkqubo iluvavanyo kunye nempazamo, kwaye ukusilela yinxalenye yenkqubo enokukunceda ukhule njengomnini weshishini. Ndikwancoma ukuvula i-akhawunti yebhanki yeshishini eyahlukileyo. Oku akuyi kukunceda ukuba ulandelele inkqubela phambili yakho, kodwa kukwendlela elungileyo ukugcina imali yakho yobuqu izahlulele. Iya kuba luncedo xa useke iwebhusayithi yakho okanye yesango lentlawulo.
Inyathelo lokugqibela kule bhlog ligcina amajelo akho. Ngaphambi kokuntywila kakhulu, qiniseka ukuba unokukhusela igama lakho lophawu kwiqonga leendaba lezentlalo, i-Demain, njl. Njl. Oku kuyanceda abathengi bayayiqonda uphawu lwakho kwaye uphephe ukudideka. Ndicebisa ukuba ndithobele njengeqonga lakho lewebhu. Banika ityala elikhululekileyo ukukunceda ukuba uqhelisele kwiqonga. Ndicebisa ukuba ndithobele ngenxa yolawulo lwe-inventri obalaseleyo, ukulungiselela ukusetyenziswa kwabaqalayo be-E-Commerce, kunye nohlalutyo lwasimahla olunikezwe ukulandelela ukukhula. Kukho amanye amaqonga anjenge-Wight, i-Weebly, kunye ne-rhulumente, kodwa emva kokuvavanywa nabo bonke, ndihlala ndibuyela ekulungiseleleni ukusebenza kakuhle. Inyathelo lakho elilandelayo kukuqalisa ukucinga ngomxholo we-brand yakho. Yonke ishishini linenkqubo yemibala eyahlukileyo, okusingqongileyo, kunye nobuhle. Zama ukugcina uphawu lwakho lungahambelani kuzo zonke iindlela; Oku kuya kunceda uphawu lwakho lwexesha elide.
Ndiyathemba ukuba le blog ekhawulezayo ikunike ukuqondwa ngokucacileyo kwamanyathelo okuqalisa. Inqanaba elilandelayo kuxa uqala inkqubo yokuyila yokuphuhlisa iimveliso zakho kunye noku-odola ibhendi yakho yokuqala yokuthengisa.
I-PS ukuba unomdla kwimpahla yokusinga kunye ne-wil impahla, nceda ufikelele kuthi! Enkosi kakhulu!QALISA
IXESHA LOKUQALA: UJan-25-2025
